Would You Still Buy It?

Imagine your favourite gaming app introduces a new feature that costs ₹100. Would you still buy it if the price suddenly became ₹300? Now imagine your school bus fee increases from ₹1,000 to ₹1,200 a month. Would you stop using the bus?

How Much Does Price Change Our Choices?When the price of something changes, people may change how much they buy. Economists call this price elasticity of demand. Price elasticity tells us how strongly buyers react when prices change.When a price change leads to a large change in buying behaviour, th
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