Tracing Change: The Mass Communication Industry

byLakshmi Mitter

Many years ago in India, people gathered around the radio to hear an important news announcement or listen to the leader of the nation speak. People also got together at small tea stalls to discuss the day’s newspaper. Fast forward to about five decades, the internet and telecommunications industry have transformed the way news, information and entertainment get delivered to people across the country. LAKSHMI MITTER throws light on this change.

Tracing Change: The Mass Communication Industry

Mass communication is the act of making information available to the public. Mass media refers to the various mediums or methods through which this becomes possible. The list broadly includes radio, newspapers, television and digital media. The radio made it possible for the masses to stay informed